The
New Homes Division vigorously searches for land
and development opportunities and in this regard
maintains close links with a wide spectrum of developer
clients.
LAND
By
networking throughout a wide geographical area,
utilising branch offices and professional contacts,
it is possible to identify potential areas for development
- these areas include:
- Brownfield
sites.
- Parcels
of land earmarked for residential development.
- Commercial
sites with revised planning consents to include
residential.
- Existing
properties for refurbishment
Working
closely with the Commercial division plus strategic
branch offices, the New Homes department continues
to obtain and promote vital information - key to
developer's decision making process.
APPRAISALS
& PRICING REPORTS
The
New Homes department is responsible for producing
reports and appraisals for developers when the early
stages of negotiating and costing are taking place.
MARKET
RESEARCH
In
conjunction with the production of site specific
appraisals, the New Homes department obtains current
competition activities. Monitoring competitor's
achieved prices and forthcoming proposals enables
developers to project and forecast with some accuracy,
the scheme they are intending to build.
SALES
& MARKETING
With
access to a registered database of applicants, from
nine branches throughout the region, the department
is immediately effective in sourcing homebuyers.
Full colour advertising, easily identifiable 'For
Sale' boards and signage plus the company web -site
succeed in attracting the attention of purchasers.
RECRUITMENT
In
a competitive, sales driven industry, the recruitment
of target driven sales personnel is essential.
Sales consultants are required to be dynamic and
commercially aware. Effective screening and ongoing
training create a powerful sales force.
STAFFING
Whether
on a temporary or permanent basis, New Homes supplies,
after consultation with the developer, sales personnel
with proven track records and appropriate skills
and qualities. |
