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Open House Success

At our last Open House event we had over 100 people viewing, six offers and a sale was agreed in far excess of the property’s guide price less than a week later! What does an Open House viewing entail and is it something that you could consider?

Open Houses are a proven property selling process in many parts of the world and have become more popular in the UK in the last few years. We know, from experience, how successful they can be. 

However, not all homes are suitable for this selling process and we can advise you as to whether we think this could be a successful way of selling your property. 

Julia Simonds, Manager of Andrew Grant, Bromsgrove advises “Mid-market listings tend to be the most suitable for Open Days, particularly if the property is in need of some modernising or refurbishment work. However, it may not be advisable in a small property as a crowd of viewers can make the house appear smaller.” 

If your property is thought to be suitable we ensure that the Open House is well publicised in the local press and we send out email invitations to people registered on our database who are looking for this type of home. It will also be publicised on social media platforms. 

We normally hold our Open House days at weekends as this is the best time to ensure maximum turnout. The house is open for 2-3 hours. 

In some instances homestaging may help. This is where a home stager is employed to make sure the house is presented at its best. 

If the property is still lived in personal effects and valuables need to be stored away to ensure there are no security issues. 

We advise our Open House vendors to tell the neighbours because they may promote it by word of mouth and they should be made aware that more cars may be parked in the area albeit for a short period of time. 

On the day we will staff the event and will take the names and contact numbers of everyone that visits. We would suggest that the vendor isn’t there as in our experience potential purchasers will be more open and honest with their questions and feedback. 

With the sales particulars, which will be handed to each viewing party, will be details of how to offer on the property if they wish to do so. We normally ask for bids, in writing or be email by 5.30pm on the following Monday. Along with their offer we also ask for information about their position to purchase eg have they already sold, are they in rented accommodation etc. 

In the following days we will then meet with the vendor to go through the offers we have received and advise accordingly. 

If you are interested in an Open House viewing we can advise you on the suitability of your property. 

Please contact Julia Simonds on 01527 549959 or email j.simonds@andrew-grant.co.uk

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